2020 has undoubtedly been a tough year, and a lot of uncertainty lies ahead.
One thing is clear from 2020 Shopper Behaviour has changed. Online has become the new normal. In the Multiples, your products must be easy to find, grab attention and satisfy customers.
In 2020 we have been working within the Safe Shopper guidelines to help brands such as Mars Petfood, J & J, Sanofi, Reckitt Benckiser, Asda, and M&S better understand Shopper Behaviour.
Our 100,000 Shoppers across the UK have brought the In-Store experience to life with Videos and Photos as part of their regular shop. Results delivered to our customer dashboard within days.
The key question for 2021 remains: “What will the impact be of your brands, in-store”?
Good news! We can tell you how customers are behaving in-store, at point of purchase. What they are buying and why?
Recognising the importance of Online Sales in 2021, we are launching Buy Try & Review, where customers buy your products and rate them Online.
We look forward to the opportunity of working with you to help maximise the impact of your brands in 2021 with:
- Retail and Promotional Audits
- Shopper Insight In-store
- Buy Try and Review
With very best wishes for a safe Christmas and Happier New Year.